This course examines the role of public information in managing an all-hazards incident and provides practical training in crisis communication techniques. In such an incident, it is imperative that community leaders, incident managers, and public information officers are prepared to communicate with the public through the news and social media. The course focuses on the role of public information in incident management, the information needs of the public in a crisis, and the various means of effectively communicating through the news and social media. Upon completion of the course, participants will be able to manage the major elements associated with public information in a WMD, terrorism and all-hazards incident.
Workshop Topics:
The nature of terrorism and weapons of mass destruction (WMD) and all-hazards incidents
Implications of such incidents for the public information function
Conducting emergency public information programs within the framework of the National Incident Management System (NIMS) and the National Response Framework (NRF)
Integration of the Joint Information Center with the Incident Management/Unified Command system
Approaches to working with news and social media in a disaster
Constructing effective initial public statements
Identifying and preparing spokespersons and experts
Planning and conducting press conferences
Developing an effective Crisis Communication Plan and Crisis Communication Team
Communication objectives and action steps for each of the six phases of the crisis communication life cycle
Prerequisites: No formal prerequisites. However, it is recommended that participants be familiar with the Incident Command System as outlined in FEMA Independent Study Program Courses IS100 and IS200. WMD/Terrorism Awareness Training (AWR-160) is offered at www.teexwmdcampus.com.
Cost: Free
Registration: http://www.eventbrite.com/e/public-information-in-an-all-hazards-incident-mgt-318-tickets-9319329365
CONTACT US: (515) 650-0424 | sip@safeguardiowa.org | 1907 Carpenter Avenue, Des Moines, IA 50314